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The Vision for Higher Education and possibly for K-12 as well:
In the future, there will be a "Walmart of Education"

- A higher education degree at 50% the normal/typical/average cost (or more!)
- Remedial education is offered if needed
- A great majority of the engaging, interactive materials will be delivered/accessible online -- available 24x7, from anywhere, on any device
- The institution will constantly review, select and implement state-of-the-art technologies:
- Web-based tools (or other as appropriate) to meet the needs of a global, mobile, & lifelong student body
- Video-based and audio-only-based conferencing
- "Document" collaboration tools -- where the "document" could be a song, a video, a PDF file, a spreadsheet, a VoiceThread, a website, or some other type of "file"
- Shared-learning spaces where the individual can invite others from all over the world to enter into their personalized learning environment
- Ability to offer breakout rooms for group work
- Etc.
By doing this, this organization will equip their students for "hitting the ground running" upon "graduation". Corporations will support this organization because it serves their interests as well -- i.e. better prepared, skilled workers for their global project teams/workforces. They will demonstrate such support by hiring graduates from this organization.
- For any given topic or learning objective, students will be able to select from multiple content types, based on what works best for their learning style(s)
- The materials will be interactive, employing more game-like learning devices and scaffolding (i.e. think Sherlock Holmes...learning while having fun...perhaps not even knowing that you are learning)
- Faculty members will act as subject matter experts (SME's) to either select content (from an every-larger pool of high-end learning modules) or to help build content (along with a TEAM of specialists in their areas) as well as to guide, facilitate discussion and discovery, answer questions, help resolve problems when necessary
- The TEAM will be composed of:
- Subject Matter Experts
- Instructional Designers
(ideally they will also know which types of materials/scaffolding to use to address the various age groups out there; especially relevant when designing learning materials for traditional students vs. adult/lifelong learners)
- Project Managers
- Recruiters
(to obtain the assistance from -- and licensing for -- using the best materials from the most knowledgeable/networked SME's from around the world)
- Legal Counsel
(for navigating a complex, ever-changing technological world while insuring proper licensing, copyrights, etc.)
- Researchers / Mind Experts
(i.e. learning about and relaying discoveries of how the mind works, while helping to apply these learnings)
- Digital Audio Specialists
- Digital Video Specialists
- Streaming Media Experts
- Mobile Learning Consultants
- Writers and Editors
(skilled at putting as much content into as few words as possible)
- Programmers and Database Specialists
(Flash, ActionScript, PHP/mySQL, Ruby on Rails, AJAX, or whatever other "language" arises)
- Web Design and Production Specialists
- Interactivity Designers
- Multimedia Specialists including Multi-Touch Experts/Programmers
- 3D / 2D Graphic Designers and/or Animators
- MindMappers / Visual Learning Experts
- Personalized Learning Consultants
(knowing how much to push and how much to encourage)
- Security Experts
- The students themselves
- Other
Do you see why -- if and when such an organization is developed and begins delivering this type of engaging, interactive content -- that one person doesn't stand a chance of competing by himself or herself? NO way! I can't, you can't...no one can. Can one person create something like this?

- "Courses" to offer engaging content; pedagogy designed to turn over the control to the students -- perhaps even having the students themselves create the cross-disciplinary courses, assignments, and marketable products of the future.
- Promotion of a network of multimedia centers/labs where students can freely create their content
- Incentive systems, promotions, hiring policies, professional development, etc. will be geared towards being creative and effective implementers of technologies that help meet specific learning objectives
Addendums:
The learning modules will strive to be relevant to real-world problems and issues, even moreso that what is typically practiced. See iSchool as an example of this.
The students will be able to customize their interfaces to see only what they want to see -- and they will be able to build their own learning ecosystems. Materials created by the teams of specialists (as described above) will be ONE of their potential sources of learning. Depending upon how things are setup/administered, they will also be able to contribute their own content and see (and rate) content contributed by other students from either a certain college or university, or even from students around the world. There will be web-based videoconferencing, audio-conferencing, chat, interactive whiteboarding, and application sharing.

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Who might this organization turn out to be?
- An organization with deep pockets -- one that operates more like a corporation than a traditional institution of higher education; one that can be more fluid, innovative, adaptive, responsive
- A consortium of colleges or universities or goverments
- It could be the federal government or an alliance of governments from various nations...
- Open education resources may play a critical role here as well
- It may turn out to be one or more of the major publishers (perhaps even in a collaborative effort or via online exchanges)
The major publishing companies already have such teams, access to world-famous SME's, and have already developed materials along the lines of what I'm proposing here. Who knows...publishers may decide to get into the business of offering degrees themselves.
- But most likely, it will be a new player
...one that is organized and behaves like a responsive, for-profit corporation. I doubt that the current player already exists today...as of December 1, 2008...at least not in their current form.
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Implications:
- For Presidents, Provosts, and decision-making bodies of all universities and colleges -- now is the time to develop a game plan on how you want to prepare/react to this impending competitive situation
- Especially consider whether your institution has the resources necessary to compete here or whether you will need to team up with others
- For teachers and professors -- you will need to add some additional chairs at the table, which can be:
- Threatening / maddening
or
- A source of relief -- knowing that you won't have to bear all the weight anymore
- For professors and teachers -- be good to your local instructional technologists, designers, programmers, etc.! You are probably going to be needing them quite a bit in the future.
- For instructional designers, programmers, and for the other team members as listed above -- get you gear, you'll be going into action more and more.
- For urban students, for inner-city students, and for students throughout the world -- Be encouraged, the great leveler is coming! You, too, may be able to take the best courses from the best teams in the world.
- For students as well as for faculty at "Edumart Education":
Such an institution will have a bit more bent towards vocational/practical training; working to provide healthy returns on investments.
For Calvin:
- Do we carve out a niche for Christian-based e-learning modules? For engaging, interactive materials?
- Do we host our own applications, simulations, online/serious/educational games?
- Will our faculty members be forced to "get into business for themselves" and branch off to create and offer their own courses throughout the world?
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Further thoughts:
- Creating an online course is expensive and time-consuming -- for the first time it is offered. Then, changes can be made if necessary during subsequent times that the course is offered (via an iterative design process)
- But once a course is set, it can be offered again, and again, and again, and again-- the ROI is excellent as:
- The more times it is offered, the higher the ROI
- If all members of the consortium could offer this course, the ROI increases even further
- There would be far fewer costs related to physical facilities:
- No more building new facilities -- adding an additional server is far less expensive than building a new facility
- No more building maintenance projects
- No more janitorial service expenditures
- Greatly reduced energy-related expenditures -- heating, A/C, electricity (and these could be covered by an ASP/hosted solution at that)
- The costs could be spread out amongst members of the consortium
- Online learning does have some other disadvantages (beside the initial expense to create the materials)
- It is more work to offer for the professor or teacher at times due to technology-related hurdles, headaches, and learning curves (at least for first-time students and staff). Orientations and 1-800 tech support #'s are helpful here.
- Student expectations are often set too high; they want 24x7, instant responses
- With those things said, online-based tools offer a great deal of convenience, accessibility, and efficiency. Items such as online-based gradebooks, assignments, syllabi and other materials, etc. save time, printing costs and can efficiently be copied from one session to another in most course management systems.
- According to the recent report from the New Media Consortium and The Economist entitled, "The Future of Higher Education: How Technology Will Shape Learning", 71% of higher ed institutions already offer online courses and another 20% plan on doing so in the next 3-5 years.
- Online learning provides a convenience that students continue to want -- the growth has not plateaued yet.
- Online learning will provide end-user control and the students will be able to select the items that help them learn the best. The materials will be more engaging than what one person can generate at this time.
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Follow up images:
As a follow up to the information posted above on 12/1/08 -- The Forthcoming Walmart of Education -- here's a visual representation of one of the pieces that I was talking about:


Let's reallocate funds towards course development, and then let's leverage those learning materials throughout the world!

For students: Bring costs waaaayyyyy down and access waaayyy up!
Plus,
no more defaulted loans, students could experience richer content, students wouldn't have to wait as much on financial aid decisions. There would be fewer financial aid headaches; and the resources devoted to figuring out & processing financial aid could be reduced.
New Study Details Impact of Economic Crisis on College Enrollment: Report Drives Colleges to Ramp Up Services
Over 70% of incoming college freshmen and their families are considering BIG changes in their college plans due to the current economic climate. This new study, which includes regional breakouts, puts hard figures to what has been speculation on the part of colleges, students and government officials over the past few months.
Here are some potential pricing models for higher education in the future.
We offer more choices to the students (perhaps ala carte) -- ideally significantly lowering the costs by charging only for what each student actually chooses to use:
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"Reputation systems now challenge academic credentialing"
The Last Professor
The Last Professors: The Corporate University and the Fate of the Humanities
College Tuition Not Affordable in Future?

University of the People - providing low cost online degree courses worldwide
On the Internet, a university without a campus
Israeli Entrepreneur Plans a Free Global University That Will Be Online Only
Analysis: New Strains Put Pressure on Traditional College-Pricing Model
College students flocking to online classes
Sustaining supply of content for the digital education revolution
THE GLOBAL ADVANTAGES OF LEARNING ONLINE
Data Show College Endowments Loss Is Worst Drop Since ’70s
More Students Taking Classes Online, with Further Growth Expected
$200 Laptops Break a Business Model
Rethinking the value of college
Transformation 101
Americans Increasingly See College as Essential and Worry More About Access, Poll Finds
You’ll work for free or not at all, graduates warned
[The Chronicle of] Higher Education Facing Extinction
Web 2.0 Finally Takes on Textbooks
925 New Players, Different Game: Understanding the Rise of For-Profit Colleges and Universities
Lev Gonick: How Technology Will Reshape Academe After the Economic Crisis
Signs of a Significant Disruption in the Traditional Textbook Model
From DSC:
(4/28/09) Follow up quote from the New York Times article, "End the University as We Know It" by Mark C. Taylor
The dirty secret of higher education is that without underpaid graduate students to help in laboratories and with teaching, universities couldn’t conduct research or even instruct their growing undergraduate populations.
Job prospects for college grads worst in generation; grads get schooled in job market
Imminent Changes in Higher Education and its Delivery
Double Take
I don't know much about WizIQ or its offerings, but from the looks of the bullet points (see below), we in higher education better fasten our seatbelts. In fact, if you combine this type of offering with 1:1 learning mechanisms, you have a potent learning platform.

Thoughts from DSC:
Open access for scholarly publication required by MIT
NYC iSchool
Futurist Update
YouTube EDU Brings Free Education to the Masses

CampusBuddy Connects Students and Universities Through Social Media
Blockbuster and TiVo Join to Deliver Digital Movies
Top 10 Tools for a Free Online Education
Hacking education: Google U
Revolt Against Outsourced Courses
Also see my Consortiums, Societies, & Pooling Resources (in Education) page.
Relevant articles/thoughts from Kairosnews -- by cwerry
The Rhetoric of Crisis
The 'Perfect Storm' Facing Higher Education, and how Open Source Initiatives Might Offer Some Solutions
Tomgram: Andy Kroll, The Crisis of College Affordability
As Newspapers Implode, Diverse Voices Move Online
Podcast: American Higher Education Is Going Global: Implications for CIOs, National Networks, and Federal Policymakers
Bulletin #166:
What Colleges Should Learn from Newspapers' Decline
Newspapers are dying. Are universities next? The parallels between them are closer than they appear. Both industries are in the business of creating and communicating information. Paradoxically, both are threatened by the way technology has made that easier than ever before.
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To survive and prosper, universities need to integrate technology and teaching in a way that improves the learning experience while simultaneously passing the savings on to students in the form of lower prices.
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Newspapers had a decade to transform themselves before being overtaken by the digital future. They had a lot of advantages: brand names, highly skilled staff members, money in the bank. They were the best in the world at what they did — and yet, it wasn't enough. The difficulties of change and the temptations to hang on and hope for the best were too strong.
Recession forces changes on prospective collegians
Online
learning
set to soar
What is the future of the course?
Just can’t get enough of newspapers
Higher ed: Adapt or die
College students look for ways to cut costs
The future of selling degrees
University of the People's vision:
Number of Colleges That Fit the 'Liberal Arts' Mold Is Falling, Study Finds
Economic turmoil sends enrollment at city public colleges soaring
GM Has To Ditch Its Dealers
From DSC:
So it appears that this is one of the only strategies left for those who don't adapt to change or who don't anticipate change. All businesses need to peer into the future to see what trends might impact them -- and then make plans to address those potential impacts. Otherwise, they seem to be left with holding the cutting block.
The same goes for those of us in higher education. We need to adapt in order to continue providing real and new value in this ever-changing world; "business-as-usual" and the "status quo" will only lead to bringing out the cutting block for programs, personnel, equipment, projects, etc.
My proposals to address this situation:
- Move more towards hybrid- and online-based instruction
- Develop or leverage internal and external teams to create content and/or to find high-quality content
- Develop consortiums of like-minded institutions; then be very accepting of credits from other sister/brother institutions within one's consortium (perhaps each institution will move towards a particular specialization); provide more options/choice -- allow students to create their own programs (within given parameters)
- Use more project-based learning and/or more experiential learning where students are actively participating in their learning
- Develop more cross-disciplinary assignments where students from different disciplines and courses (Phase I) as well as from different colleges, universities, or countries (Phase II) need to work together in order to complete the projects. Alternatively, have students create the content for the next "class" to review, take, perform, or complete (you learn something better if you have to teach it, right?)
- Introduce more interactive, multimedia-oriented, engaging materials that turn the control and pacing over to the students -- this includes lectures that are divided up into various sections (clickable items) so that students have the choice of going through the lecture serially or by selecting only certain topics to review
- Integrate technologies into face-to-face classrooms that allow for worldwide communication with other students and faculty; in fact, we need to integrate as many of the appropriate technologies that we can afford to into every single course out there, in order to prepare our students for what they will encounter after graduating
- Find ways to cut the cost of the average course in 1/2; this may involve working with the publishers, and/or others within your consortium, and/or re-using open-source materials that have been reviewed and approved by the faculty
Trustee Survey Paints Grim Budget Picture for Public Universities
The Ivory Tower: Crumbling From Within? Successful education entrepreneur Jeff Sandefer describes the academy as too corrupt to endure.
Community college enrollment growth outpaces resources, shutting out students
From DSC:
Don't we have a responsibility to make education more accessible?!

The report finds that the underutilization of human potential as reflected in the achievement gap is extremely costly.
End the University as We Know It
Of Many Minds on College Costs

FROM DSC: CHECK THIS OUT!
Please Confuse Me with the Facts
From DSC: WOW!!! Did you hear that? Wow...agreed Carol.
May 11: How Technology Will Reshape Academe After the Economic Crisis
Live Teaching And Learning Marketplaces: The Emerging Online Social Learning Networks For Professional Independent Educators


From DSC:
We are in a game-changing environment -- don't miss that fact. It WILL affect US/YOU.
The University of the People is now open for enrollment
Growth of Universities
What business strategy for news publishers? When most of your content is freely republished elsewhere, how can you survive?
Join Bror Saxberg, Chief Learning Officer of K12, and Curtis Johnson, co-author of Disrupting Class
Australia Sees Big Jump in International Enrollments, Despite Downturn Fears
The high cost of financing college - Tacoma News Tribune
WCET

The Universities in Trouble
College a la carte?
Again, we are in a game-changing environment! If you doubt that, consider the following items:

We have now launched an online global university, www.commlabuniversity.com to offer high quality, career-oriented online courses at very affordable costs.

Press Conference on First Even Tuition-Free Global Online University
Online School Pilots Cloud Services
College a la carte?
From DSC -- for Calvin Colllege:

By status quo I mean that we:
2 Virtual Schools Launching in California
Visiting Assistant Professor: K-12 Online Teaching, Boise State University
Hubs of 21st-century life -- Santiago Iñiguez outlines the ways in which universities must move to adapt to a changing world

The Excellent Inevitability of Online Courses
From DSC:

The EDUCAUSE Top Teaching and Learning Challenges 2009
Study: Virtual schools can help cut costs
Three year bachelor’s degrees the wave of the future?
Social Networking Technologies for Teaching and Learning Transformation

Will Higher Education Be the Next Bubble to Burst?
The Challenge to States: Preserving College Access and Affordability in a Time of Crisis
We are witnessing the passing of working-class masculinity
From DSC:
The above article brings me nicely into a graphic from the cover of TIME Magazine (see below). The question becomes, how do we in higher education best prepare our students for a world that is constantly changing -- albeit at an ever-increasing pace?
Online Newspapers Best Content Publishing Strategy: Free Or Paid?

That failing newspaper industry…


The Changing Priorities of College Students in a Recession - Caitlin Lunsford, Epoch Times
Technologies for 2 million students at IGNOU
An “Amazing” business model

The Structure of Scientific Revolutions -- by Thomas S. Kuhn
To Save Courses, College Will Name Them for Donors
Online Course at the Wharton School Reaches More Than 50,000 Students and Alumni via Mediasite

Jack Welch Launches Online MBA
The Jack Welch MBA Coming to Web
Jack Welch Offering Online MBA
Learning Leaders Fieldbook
New School Alerts
Apollo Group profits up 45% in 3rd quarter - Dawn Gilbertson, The Arizona Republic
Utah State OpenCourseWare


Experts Assess Consequences of Global Surge in Demand for Higher Education
We Rent Movies, So Why Not Textbooks?




Obama's Ambitious Plan for Community Colleges Raises Hopes and Questions
* From DSC:
No!
As addressed later in the article -- you put more courses online.
I vote for putting $1 billion of that $12 billion into creating engaging, incredibly-well done, multimedia-based, online content. Then spread out that content to millions of students around the U.S. and even the world! Believe me, such a tact WILL be figured out and done by someone; why not the Federal Government?
Academic Earth...Awesome and question-raising....
Detroit Public Schools Consider Bankrupcy

Obama Pushes for Education Reform with $4.35 Billion in Competitive Grants
Gates: U.S. ed has no choice but to improve
The future of mobile phones is software, not hardware
The Truth About Teaching and Learning

Cutting Price—Factors to Consider
AlgebraPrep App Now Available on App Store

Md. community colleges riding new wave in higher education - Childs Walker, Baltimore Sun
What Will They Learn? A Report on General Education Requirements at 100 of the Nation’s Leading Colleges and Universities
'The World Is Open'
Online school is a cheaper way to educate
How do organizations respond to emerging technologies?
Edufire – live video learning

Online Learning as a Strategic Asset
Mission to Learn
If you think the fallout in the newspaper business was dramatic,
wait until you see what happens to education.
Peer-to-Peer University Offers First Session of Free Online Classes
50 Terrific Web Tools to Teach Yourself the Piano
100 Incredible Lectures from the World’s Top Scientists

From DSC:
Say what you want about Straighterline and similiar organizations...but someone is going to get this thing right and blow the rest of us out of the water! Below are some very relevant quotes:

You/we better figure out how NOT to become a commodity -- and fast. The pace of change has changed:


Perhaps, in the future, institutions of higher education will charge different amounts for "courses" that offer various types of options (i.e. along the lines of "ala carte" or selecting "options on a car" type of approach):
Here's and interesting example of adapting / using new pricing models and out of the box thinking...
Economics Lesson for Higher Ed
Google News: A Payment System and A New Search Bar
Students Borrow More Than Ever for College - ANNE MARIE CHAKER, Associated Press

5 Startups to Watch
A Virtual Revolution Is Brewing for Colleges
“The real force for change is the market: Online classes are just cheaper to produce. Community colleges and for-profit education entrepreneurs are already experimenting with dorm-free, commute-free options. Distance-learning technology will keep improving. Innovators have yet to tap the potential of the aggregator to change the way students earn a degree, making the education business today look like the news biz circa 1999. And as major universities offer some core courses online, we’ll see a cultural shift toward acceptance of what is still, in some circles, a ‘University of Phoenix’ joke.”
Next: An Internet Revolution in Higher Education
From DSC:
Don't underestimate the power of the Internet to set up exchanges (even within education); here's another example:

Breaking Down the Traditional Barriers to Education

For-profits thrive while universities decline - Madeleine Leroux, SIU Daily Egyptian
'Wannabe U'
A new model of teaching & learning:
Let's offer our students a personalized, customized, learning ecosystem
From Daniel S. Christian

How to Write a Book and Have It Not Be Hopelessly Out of Date
YouTube EDU goes international - a global classroom for all
Using technology to improve the cost-effectiveness of the academy: Part 1
Our View: Higher ed needs a redo - Pasadena Star News
From DSC:
To the powerbrokers within higher ed,
you need to
listen to this piece and have a plan on how to respond to this trend; no joke.
I have been saying this for many months now...but I
don't think people
want to -- or like to -- hear about this impending change.
The Lost Generation
Online education expanding, awaits innovation
The National Center for Academic Transformation (NCAT)
Welcome to the University of iTunes

Technology and the Rise of the For-profit University
Universities - recorded lectures better than live
Challenging conventional wisdom about [what] college should cost

Can you hear the roar of the engines?! If not, keep reading...
The New, Faster Face of Innovation
NOTE the SPEED of the changes these days:


Web technology is about to change how we learn
The education industry is on the cusp of being massively disrupted by innovation in Web technology
The Virtualization of K-12 and Higher Education (PDF of slides)


Apple builds a grad school in iTunes

How a new online learning approach aims to revolutionise language learning - the Independent
Average College Costs on the Rise
"So a cheaper price not only revolutionised this market, it decimated the market."


Holy smokes! We are most definitely in a game-changing environment! Play this out and it's mind-blowing...syndicated online courses...matching up buyers and sellers of courses via online-based exchanges...creating a platform for distributing one's (or a team's) work... wow.

Smart.fm: Developing a Great Experience
From Textbooks to Virtual Learning Villages
Publisher enters new chapter in textbooks
Houghton sells $40m high-tech teaching system
Online Education, Growing Fast, Eyes the Truly 'Big Time'

The Higher Educational Bubble Continues to Grow

Is college still worth the price?
Students suffocate under tens of thousands in loans
[Re:] The Higher Educational Bubble Continues to Grow
I have long affirmed that such a crisis is coming and that it would arrive very suddenly after being years in the making. It is now very close - within a matter of months. 2010 some time, maybe (at the outside) 2011, at least in North America. Funding will dry up, there will be significant staff reductions, institutions will merge or close, and administrators will be desperate for alternatives. Not just in education, but education will be very hard hit, and at all levels.
In Search of the Big Idea
Leading Education Organizations Announce Consortium for Transforming Low-Performing Schools from Within
Making college affordable

The High Cost of College – Is the Three-Year Bachelor Degree Program the Answer?


Connectivisim: A Learning Theory for the Digital Age
-- i.e. pooling resources; also see my consortiums page
Keeping Pace with K-12 Online Learning



From DSC:
As Jack's health is very questionable, his longevity is not the key to his contribution to online learning. However, his current backing signifies to the corporate world that this new online learning world is to be taking extremely seriously. More than that, the investment community is getting behind this movement as well. Someone with deep pockets will get this thing right...and when they do...lookout!
Virtual Classrooms Could Create a Marketplace for Knowledge
Online Learning for Dollars: Selling Lessons Online Raises Cash and Questions - Winnie Hu, New York Times
The Future Of Higher Education

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Daniel S. Christian
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