The ability to communicate effectively is a marketable skill in today's world.  The strategic communication program aims to graduate articulate Christians who can critique and create effective messages for specific audiences and situations.  Choose a professional communication track or rhetoric track depending on your vocational goals.

  • get training and experience in the core rhetorical faculties and skills, then choose a track and specialize your courses
  • the professional communication track prepares students for jobs in advertising, public relations, fund raising and events planning
  • the rhetoric track trains to student for jobs in communication consulting, law, politics, ministry and academia

Careers in Strategic Communication

  • communication consultant
  • lawyer
  • politician
  • minister
  • counselor
  • More

See job placement rates for Calvin grads.

Student involvement

Chimes; Calvin Public Relations organization; Worship Apprentice program.

Course Requirements 2013-14

Strategic Communication major

(33-38 semester hours)

Courses from one track

Professional Track (34-38 semester hours)

  • One from:
    • CAS-180 Communicating with Digital Media
    • CAS-190 Introduction to Digital Filmmaking
    • CAS-222 Calvin Media Company
  • ENGL-262 Business Writing
  • CAS-285 Advertising and Public Relations
  • Two from:
    • CAS-249 Digital Audio Production
    • CAS-290 Intermediate Digital Filmmaking
    • CAS-351 Advanced Digital Filmmaking
    • CS-100 Creating interactive Web Media
    • ENGL-365 Writing in Digital Environments
  • One from:
    • CAS 300-level elective
    • CAS-346 Internship in Communication
    • or approved elective
  • One from:
    • CAS-399 Senior Seminar
    • CAS-352 Communication Ethics

Rhetoric Track (33-37 semester hours)

  • CAS-205 American Voices
  • CAS-211 Argumentation and Advocacy
  • Two from:
    • CAS-240 Group Communication
    • CAS-260 Interpersonal Communication
    • CAS-270 Communication and Gender
    • CAS-318 American politics and Mass Media
  • CAS-399 Senior Seminar
  • Three from:
    • CAS 300-level electives
    • CAS-346 Internship in Communication
    • or approved alternative

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Calvin College Course CatalogCurrent students please download your course catalog for complete degree requirements.


Dollar amounts reflect awards given for the 2014-15 academic year.

CAS Department Mentoring Scholarship
  • award amount: $1,800
  • first-year
  • HS GPA of 3.0+
  • financial need not required; demonstrate leadership potential for the communication industry
  • apply through the communication arts and sciences department by February 1
David J. Holquist Scholarship
  • award amount: $1,800
  • junior or senior
  • GPA of 3.0+
  • financial need not required; preference to those working with victims of injustice/personal tragedy
  • apply through the communication arts and sciences department
William and Matilda Monsma Scholarship
  • award amount: $2,500
  • sophomore, junior, or senior
  • GPA 3.0+
  • financial need required; preference to students from the South Chicago area
  • apply through the Calvin Portal
Ann Janssen Noteboom Scholarship
Kenneth and Phyllis Timmer Family Scholarship
  • award amount: $2,600
  • junior
  • GPA 2.5+
  • financial need considered; Michigan resident
  • automatic consideration
View all scholarship opportunities


Phil de Haan

Phil de Haan
Adjunct Faculty
Sr. Public Relations Specialist
Department of Communication Arts & Sciences
DCC 260-O
(616) 526-7806

Kathi Groenendyk

Kathi Groenendyk
Professor, chair
Department of Communication Arts & Sciences
DC 250A
(616) 526-6317

Garth Pauley

Garth Pauley
Department of Communication Arts & Sciences
DCC 273C
(616) 526-6294

Stacey Wieland

Talk to us

Kathi Groenendyk Kathi Groenendyk
Department Chair
Department of Communication Arts & Sciences
DC 250A
(616) 526-6317


Connect with your counselor via email, phone, or in person. They'd love to hear from you and answer your questions!

Or, ask us your questions on Facebook.

In the fall and spring our counselors travel throughout the world to meet with students—see if they'll be in your area!

Teach This

Interested in teaching? You can gain certification in Strategic Communication as a:

Calvin's teacher education program also contains education-specific course requirements that you must complete prior to certification. See course requirements for:

Professor Robert Keeley talks about the education program.

Learn More

Explore Calvin's teacher education program.

Contact Jo-Ann Van Reeuwyk, Debra Freeberg, for more information about teacher certification in Fine Arts .

Read the teacher education guidebook for more detailed information about certification.

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