Strategic Communication

Overview

The ability to communicate effectively is a marketable skill in today's world.  The strategic communication program aims to graduate articulate Christians who can critique and create effective messages for specific audiences and situations.  Choose a professional communication track or rhetoric track depending on your vocational goals.

  • get training and experience in the core rhetorical faculties and skills, then choose a track and specialize your courses
  • the professional communication track prepares students for jobs in advertising, public relations, fund raising and events planning
  • the rhetoric track trains to student for jobs in communication consulting, law, politics, ministry and academia

Careers in Strategic Communication

  • communication consultant
  • lawyer
  • politician
  • minister
  • counselor
  • More

See job placement rates for Calvin grads.

Student involvement

Chimes; Calvin Public Relations organization; Worship Apprentice program.

Course Requirements 2012-13

Strategic Communication major

(33-38 semester hours)

Courses from one track

Professional Track (34-38 semester hours)

  • One from:
    • CAS-180 Communicating with Digital Media
    • CAS-190 Introduction to Digital Filmmaking
    • CAS-222 Calvin Media Company
  • ENGL-262 Business Writing
  • CAS-285 Advertising and Public Relations
  • Two from:
  • One from:
    • CAS 300-level elective
    • CAS-346 Internship in Communication
    • or approved elective

Rhetoric Track (33-37 semester hours)

  • CAS-205 American Voices
  • CAS-211 Argumentation and Advocacy
  • Two from:
  • CAS-399 Senior Seminar
  • Three from:
    • CAS 300-level electives
    • CAS-346 Internship in Communication
    • or approved alternative

Scholarships

Dollar amounts reflect awards given for the 2012-13 academic year.

CAS Department Mentoring Scholarship
  • award amount: $1,800
  • first-year
  • HS GPA of 3.0+
  • financial need not required; demonstrate leadership potential for the communication industry
  • apply through the communication arts and sciences department by February 1
David J. Holquist Scholarship
  • award amount: $1,600
  • junior or senior
  • GPA of 3.0+
  • financial need not required; preference to those working with victims of injustice/personal tragedy
  • apply through the communication arts and sciences department
William and Matilda Monsma Scholarship
  • award amount: $2,500
  • sophomore, junior, or senior
  • GPA 3.0+
  • financial need required; preference to students from the South Chicago area
  • apply through the Calvin Portal
Ann Janssen Noteboom Scholarship
Kenneth and Phyllis Timmer Family Scholarship
  • award amount: $1,500
  • junior
  • GPA 2.5+
  • financial need considered; Michigan resident
  • automatic consideration
View all scholarship opportunities

Faculty

Randall Bytwerk Randall Bytwerk
Professor
Department co-chair (budget & personnel)
Department of Communication Arts & Sciences
DCC 250-A
bytw@calvin.edu
(616) 526-6286

Phil de Haan Phil de Haan
Adjunct Professor
Sr. Public Relations Specialist
Department of Communication Arts & Sciences
DCC 260-O
dehp@calvin.edu
(616) 526-7806

Kathi Groenendyk Kathi Groenendyk
Associate Professor
dept co-chair (curriculum & assessment)
Department of Communication Arts & Sciences
DCC 267
kgroenen@calvin.edu
(616) 526-6317

Garth Pauley Garth Pauley
Professor
Department of Communication Arts & Sciences
DCC 269
gpauley@calvin.edu
(616) 526-6294

Talk to us

Kathi Groenendyk

Kathi Groenendyk
Department Co-Chair
dept co-chair (curriculum & assessment)
Department of Communication Arts & Sciences
DCC 267
kgroenen@calvin.edu
(616) 526-6317

Randall Bytwerk

Randall Bytwerk
Department Co-Chair
Department co-chair (budget & personnel)
Department of Communication Arts & Sciences
DCC 250-A
bytw@calvin.edu
(616) 526-6286

Teach This

Interested in teaching? You can gain certification in Strategic Communication as a:

Calvin's teacher education program also contains education-specific course requirements that you must complete prior to certification. See course requirements for:


Professor Robert Keeley talks about the education program